FAQ
Questions about EndFrame, answered.
Everything you might want to know before getting started, from how attribution and tracking work to pricing, security, and support. If something is not covered here, the team is one message away.
Getting started
The basics of what EndFrame is, who it is for, and how to begin.
What is EndFrame?
EndFrame is a practical attribution workspace that brings reporting, campaign operations, domain management, source mapping, and team governance into a single place. Instead of stitching together separate tools and spreadsheets, your team operates and reports on campaign traffic from one connected view.
Who is EndFrame for?
EndFrame is built for teams running real campaign volume: growth marketers, analytics teams, agencies, operators, and the admins who support them. It is useful wherever campaign setup, reporting, and source quality need to live closer together.
How do I get started?
Start a free trial, connect the domain you want to measure, create a campaign and install its tracking snippet, then map your source parameters and review traffic in the reporting overview. Most teams complete a first setup in minutes.
Do I need a credit card to try EndFrame?
No. You can start a free trial without a credit card and explore the workspace before deciding on a plan.
Do I need engineering help to set up tracking?
Usually not. Installing the tracking snippet is similar to adding a standard analytics tag, and parameter mapping is configured in the dashboard rather than in code, so most teams can get started without a dedicated engineering project.
Product and features
What you can do day to day inside the EndFrame dashboard.
What can I do in the EndFrame dashboard?
The dashboard brings together the work teams do every day: review reporting, create and maintain campaigns, manage connected domains, keep source mapping clean, capture inbound leads, and control team access through roles and policies.
What does the reporting overview show?
Reporting gives you visibility into visit and action volume over time, along with your top campaigns and sources. It is designed for quick daily traffic checks as well as deeper reviews of what is actually moving.
How do campaigns work in EndFrame?
You create a campaign record, attach it to the right domain, and generate its tracking snippet. Parameter mapping is built into campaign setup, and an activity view ties live signals directly to each campaign so you can audit and troubleshoot in one place.
What are domains used for?
Domains give you coverage at the hostname level. You can see which domains are connected, how many campaigns each one carries, and how much traffic and action volume they support, which keeps setup clean before a launch.
Can I capture and manage leads in EndFrame?
Yes. Qualified inbound interest can be captured into an admin leads inbox with source path, referrer, and campaign metadata attached, so follow-up stays lightweight and every lead keeps the context of where it came from.
Does EndFrame replace my existing analytics tool?
EndFrame focuses on campaign attribution and the operational work around it, keeping setup, source quality, and reporting connected. Many teams use it as their primary workspace for campaign reporting alongside broader product analytics.
Attribution and tracking
How EndFrame measures traffic and keeps your source data trustworthy.
How does EndFrame track visits and actions?
A lightweight tracking snippet on your site sends events to EndFrame, which records visits as sessions and the actions taken within them. That gives you both traffic volume and the meaningful actions behind it.
What is parameter mapping?
Parameter mapping defines how incoming query parameters are captured and normalized into clean, report-ready dimensions. It is what turns inconsistent raw inputs into source data you can actually trust in reporting.
How does EndFrame keep UTM and source data clean?
Mapping rules normalize incoming parameters as traffic arrives, so variations like differing casing or naming collapse into a single consistent source. Validation surfaces unmapped or unusual values early, before they spread across weeks of reports.
Can I track multiple domains and brands?
Yes. You can connect multiple domains and run campaigns across them, with domain-level visibility into coverage and activity, which is helpful for teams and agencies managing several brands.
How do I confirm that my tracking is working?
After installing the snippet, use the reporting overview and campaign activity views to confirm visits and actions are arriving, and check the attribution validation surfaces to make sure source identifiers look correct.
Pricing and plans
Trials, plan limits, and how billing scales with your team.
What plans does EndFrame offer?
EndFrame offers Starter and Growth self-serve plans plus a custom Enterprise plan for larger organizations. You can compare current pricing and capabilities on the pricing page.
Is there a free trial?
Yes. EndFrame includes a free trial so you can set up domains, campaigns, and reporting before committing, with no credit card required to begin.
What do plan limits cover?
Plans are sized around the things that scale with usage, such as seats, domains, campaigns, and tracked visits. Higher plans raise these limits and unlock more advanced mapping and governance capabilities.
Can I upgrade or downgrade later?
Yes. Plans are designed to grow with you, so you can move to a larger plan as your campaign volume and team expand, or adjust as your needs change.
Do you offer custom or enterprise plans?
Yes. The Enterprise plan is for larger organizations that need custom limits, expanded governance, dedicated support, and hands-on rollout guidance. Reach out through the contact page to discuss requirements.
Security and governance
How access control and data isolation work as your team grows.
How does access control work in EndFrame?
EndFrame uses role-based access control. You can define custom roles with read, write, and delete policies per resource, then assign people the role that matches their work, keeping structural changes with accountable roles.
Can I limit who sees admin areas?
Yes. Navigation is policy-aware, so people only see the resources they are allowed to access, while owners and super admins retain broader control over the workspace.
Is my data isolated from other customers?
Each customer operates in their own workspace, and campaigns, domains, reporting, leads, and access policies are all scoped to that workspace.
Who can manage users and roles?
Workspace owners and super admins manage users and custom roles, including assigning the per-resource permissions that keep your data clean as more people get involved.
Support and billing
Getting help and talking to the team before or after you buy.
How do I get support?
Support scales with your plan, from email support on Starter to priority support on Growth and dedicated support on Enterprise. You can also reach the team any time through the contact page.
Can I talk to someone before buying?
Yes. If you want to discuss your use case, traffic volume, or rollout before starting, contact the team through the contact page and we will follow up.
What happens to my access if my subscription lapses?
Reporting and read access remain available, while changes that modify your workspace are paused if a subscription becomes past due or is canceled, so your data stays intact while billing is resolved.
Still have questions?
Start free, or talk it through with the team.
The fastest way to see whether EndFrame fits your workflow is to set up a domain and a campaign. Prefer to ask first? Reach out and we will help you scope it.
No credit card required